Professional Guide to Selling Your Home in Las Vegas, NV
Preparing your home for sale means more than just placing a sign in the yard. Prepping, staging and marketing are just a few of the elements involved in showcasing your property to attract that perfect buyer. Here is a behind-the-scenes look at the steps taken by Leslie Hoke to professionally market your home, from listing to accepted offer to successful sale.
Behind the Listing: A Step-by-Step Look at Preparing a Home for Sale
1. Ownership & Documentation Check
Surprisingly, we've seen cases of clients attempting to sell a house they didn't even own! Before moving forward with any listing, it’s essential to verify ownership and gather required documentation as outlined in the following steps:
Confirm Legal Ownership
Look up the property address in public tax records to ensure we are dealing directly with the legal owner(s).
LLC or Entity-Owned Property
If the property is owned by an LLC, obtain copies of management documents to confirm signing authority and legal representation. The same process applies with Trust accounts.
2. Pricing Strategy & Seller Preparation
Setting the right price is key to a successful sale. This phase involves research and clear communication and agreement with the seller. The MLS is full of listings sitting on the market for lengthy periods simply because of unrealistic pricing. The following steps help to lay a solid foundation for your property sale:
Prepare Comparable Market Analysis (Comps)
Research recently sold homes in the area with similar features to help determine an accurate and competitive list price. Leslie will provide you with a FREE market analysis of your home and recently sold properties in your neighborhood. Together we will use this data to determine the current market value, decide on an asking price, and make the final decision to sell or hold your property.
Create Estimated Net Sheets
Develop multiple net sheets showing the seller’s potential proceeds at various price points, factoring in closing costs and other expenses.
Draft Required Nevada Disclosures
Prepare Nevada disclosures, including the Seller’s Real Property Disclosure Form (SRPD) for seller completion.
3. Initial Seller Consultation
Meeting with the sellers sets the foundation for a smooth transaction. This important step sets up a line of communication and helps both Leslie and the seller establish expectations, goals and timelines. Leslie will also take this time to outline the selling process in detail.
Evaluate the Property
Walk through the home to assess condition, features, and potential areas to improve before listing. This may include some general repairs, clean-up, painting, or de-cluttering.
Review Listing Options
Go over pricing strategies, showing preferences, potential open houses, and any contingencies that need to be included.
Sign Paperwork
Finalize the listing agreement and necessary disclosures.
4. Preparing the Home for Market
This important step is all about maximizing your home’s appeal before it’s seen by potential buyers. After all, once your listing hits the MLS, the eyes of the world will be watching. First impressions are a huge part of ensuring a successful sale, and you want to put your best home forward.
Discuss Home Prep
Advise sellers on decluttering, deep cleaning, minor repairs, and improvements that could boost buyer interest. A new coat of paint does wonders to freshen up a home and modernize the look. In some cases, it can be beneficial to rent a pod or self-storage unit to pack away items not required. Get all the ins and outs of effective decluttering in this helpful article.
Professional Staging (If Required)
Bring in a staging professional to furnish or accessorize the home in a way that highlights its strengths and creates emotional appeal. We outline the benefits of staging in more detail in, Las Vegas Home Staging, a Powerful Tool for Achieving Your Real Estate Goals.
5. Professional Marketing & Launch
First impressions matter, and high-quality marketing is crucial. Leslie does a great job of assessing the best marketing platforms for your particular home.
Hire a Professional Photographer
Schedule a shoot that includes both still photography and video — essential for MLS listings, social media, and virtual tours.
List the Property Across Various Platforms
Upload the listing to the MLS and syndicate it to top real estate websites and social media channels for maximum exposure. In one instance, Leslie actually advertised an upscale listing in Times Square to target out-of-state buyers.
Write, Publish & Promote Blog Posts
Create content that tells the story of the home and emphasizes its standout features. This may include blogging, press releases, newsletters, and general social media promotions.
Design and Print Brochures
Professionally printed brochures are used during showings and open houses to leave a lasting impression.
6. Showings & Promoting Buyer Interest
Once the home is live, it’s time to tell the world and introduce buyers to personal tours and open house opportunities.
Schedule Showings
Coordinate private showings, particularly if the home is owner-occupied, with consideration for the seller’s schedule.
Hold Open Houses (Optional)
Host open houses to generate buzz and attract multiple buyers over a short period.
7. Offers, Escrow & Closing
Managing offers and closing logistics with professionalism and precision is critical to a successful sale. This is one of the most important stages of a home sale, and sellers will appreciate the high level of expertise demonstrated by Leslie Hoke.
Present All Offers
Review each offer with the seller, outlining terms, contingencies, and buyer qualifications.
Accept Offer & Execute Contracts
Once the seller chooses an offer, obtain all signatures and formally accept.
Open Escrow
Submit the contract to a title and escrow company to begin the closing process.
Order HOA Documents
If the property is in a community with an HOA, request and provide all required resale package documents to the buyer within the contract timeline.
This thorough step-by-step process ensures your home is priced strategically, presented professionally, and marketed effectively — giving it the best chance for a smooth and successful sale.
Deciding whether or not it’s time to sell your home can be a huge undertaking; a CMA by Las Vegas Homes By Leslie is essential in making a smart selling decision. I provide you with a FREE market analysis of your home and recently sold properties in your neighborhood. Together we will use this data to determine the current market value, decide on an asking price, and make the final decision to sell or hold your property.
Contact Leslie Hoke today for a FREE market analysis and home consultation so you can make an educated decision and get the ball rolling toward a successful sale of your home.
